Still, today, nearly 17 years after his death in 1988, Fred Bear's name and legacy are indelibly etched into the fabric of hunting and the hunting tradition. "Papa Bear," as he was affectionately known to millions of outdoorsmen and women, combined his rare talents and passion to craft the hunting equipment and intrigue which would propel an entire industry. Now, for the first time, we are personally and intimately introduced to "Papa Bear" by accomplished author Dick Lattimer -- Fred's right-hand man, friend and confidant for more than two decades. This is the behind-the-scenes life story, an insider's view, of the man who became hunting's greatest ambassador of all time. 140 photos; 6x9 inches, 368 pgs.